Let’s Just Play is one of Nickelodeon‘s pro-health initiatives, encouraging kids to turn off their televisions, get outdoors, and live healthier lifestyles. This campaign followed two kids and tracked their routines, and program challenges in conjunction with on-air segments.
The site layouts were designed in Illustrator and then animated and made function in Flash. The rich array of colorful vector assets provided a lot of great animation options, which popped terrificly off the textured paper backgrounds.
Visit the full flash site on Nick.com